An Empirical Study of Innovation Adoption Model for the Elderly People

碩士 === 龍華科技大學 === 商學與管理研究所 === 98 === It is our common-sense that most elderly people take negative attitude to new technology products. Accordingly, many studies show the reasons elderly people reject new technology products are because of their fast physical aging and quick psychological and socia...

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Bibliographic Details
Main Authors: Mei-ling Gu, 辜美鈴
Other Authors: Kenneth Hsi-Che Wang
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/25951855392351173356