A Study of the Relationship among Knowledge Management, Service Provision Attribute, Customer Orientation, Customer Relationship Quality and Brand Performance of International Tourist Hotels in Taiwan
碩士 === 國立高雄應用科技大學 === 觀光與餐旅管理系 === 98 === The purpose of this study is to explore the perception of knowledge management, service provision attribute, customer orientation, customer relationship quality, brand performance from viewpoints of the international tourist hotel employees in Taiwan. This s...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/74698678524954341571 |