The effects of perceived risk, trust and information richness on group re-purchase behavior
碩士 === 義守大學 === 資訊管理學系碩士班 === 98 === In recent years, along with the maturity of the E-Commerce, group-purchase has become the new shopping activity in the BBS and network. In the past, group-purchase was generated by the group demand that strengthened the bargaining power to control the price based...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/15584156841438908921 |