Study on the Impact of Internet Store Image and Consumer Affect on Perceived Quality, Satisfaction, and Loyalty
碩士 === 玄奘大學 === 國際企業學系碩士班 === 98 === With the advent of the Internet era, more and more people prefer to shop online. Many companies have spotted the trend and entered into this market. However, to survive in this highly competitive market, it is critical to be preferred by a vast quantity of consum...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/24527047973604595482 |