Online Buying Behaviors of University Students

碩士 === 大葉大學 === 教育專業發展研究所碩士在職專班 === 98 === The main purpose of this study is to explore the correlation factors on online buy-ing motivation and the factors that affect online buying behaviors, and to test the predic-tion of background variables, life style, online buying motivation for online buyin...

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Bibliographic Details
Main Authors: Chia-Li Tsai, 蔡佳利
Other Authors: Der-Hsiang Huang
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/85549397058254334746