A Study of Product Images Through Questionnaire Survey

碩士 === 大葉大學 === 設計研究所 === 98 === The researcher selected 10 daily life products as stimuli for this study, and use questionnaire as the tool for product images survey. The researcher acquired 100 subjects’response as data for analysis. After statistical treatments with SPSS 12 software, there were s...

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Bibliographic Details
Main Authors: HUANG, Shih-Jhe, 黃士哲
Other Authors: LAI, Qiong-Qi
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/99455439351648622087