A Study on the Relationship between Service Failure Type and Service Recovery Strategies of Life Insurance Salesmen - Relationship Type and Stress Coping Strategies as Moderators
碩士 === 朝陽科技大學 === 保險金融管理系碩士班 === 98 === The most important thing of Life Insurance Industry is service. However, in the process of offering service, service failure is sometimes inevitable. The service recovery strategies after service failure are the main cause of the policyholders’ transfer behavi...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/38782729976284006341 |