The Study on Relationship among Theme Park Promotion Perceived,Perceived Value and Behavioral Intention--A Case Study of Janfusun Theme Park

碩士 === 雲林科技大學 === 休閒運動研究所碩士班 === 97 === This research tourist of take the Janfusun Theme Park as an object, discusses the travelers to the Promotion Framing ,Perceived Value and its degree of Behavioral Intentions situation. After the review the related Theme Park “Promotion” the related research, r...

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Bibliographic Details
Main Authors: SAN-WENG HUANG, 黃三翁
Other Authors: Chih-chiang Chung
Format: Others
Language:zh-TW
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/52890505646636323376