A Study on the Influencing Factors of Private Brand Strategies
碩士 === 國立雲林科技大學 === 企業管理系碩士班 === 97 === Most of Hypersuper markets in Taiwan originate from Europe and United States; therefore, many of the private brand strategies from the foreign hypersuper markets are followed for the differentiation strategies in Taiwan. However, compared to the hypersuper mar...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2009
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Online Access: | http://ndltd.ncl.edu.tw/handle/77752680475821740220 |