The Research Of Sport-Shoes Retailer’s Competitive Strategy In Taiwan-With C Company As A Case Study

碩士 === 雲林科技大學 === 企業管理系碩士班 === 97 === In footwear manufacturing, Taiwan has earned the fine reputation of “kingdom of shoe-making” and Taiwan is also a significant marketing location for well-known worldwide branded athlete shoes. Due to the competition and expansion among brands, the market scale...

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Bibliographic Details
Main Authors: Chu-Ching Chiang, 江炬慶
Other Authors: Han-Sheng Lei
Format: Others
Language:zh-TW
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/10846213556839067459