Study of the Purchasing Intentional Model for Cosmeceutical Product Base on the Consumers of Chain Drugstore in Taiwan

碩士 === 台南科技大學 === 生活應用科學研究所 === 97 === In recent years, advances in consumptive capability have increased the number of people focus on themselves. Several phenomenon of cosmeceutical product has been concerned by females. For example, consumers are paying more attention to understand the concept or...

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Bibliographic Details
Main Authors: Penny Chen, 陳淑瑩
Other Authors: Chia-Hsu Lin
Format: Others
Language:zh-TW
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/50527995180998428185