Feeling Exotic-A study on the Experiential Consumption of Greek-style Landscape Restaurants

碩士 === 淡江大學 === 大眾傳播學系碩士班 === 97 === With the economic growth, people’s living standards also rise up. Consumers become to notice the culture and experiences . The Greek-style Landscape Restaurant operator packs the "space" as experiential merchandise. The space is considered as a consumed...

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Bibliographic Details
Main Authors: Hsiao-Yu Peng, 彭筱瑜
Other Authors: Yi-Kuo Wu
Format: Others
Language:zh-TW
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/44977761177623810872