The Investigation on the Relationship between Service Quality,Brand Image,Customer Satisfaction and Customer Loyalty -A Case of Banking
碩士 === 國立臺北科技大學 === 商業自動化與管理研究所 === 97 === As we enter the 21st century, business, technology, the economy, and society as a whole are changing more rapidly than at any point in history. Since 1990 new banks has established in Taiwan, banking operation has been in keen competition. To be able to ope...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2009
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| Online Access: | http://ndltd.ncl.edu.tw/handle/negefn |