Strategies of Innovation for the Newspaper Business in Taiwan─ A Case Study of the Apple Daily
碩士 === 東海大學 === 管理碩士在職專班 === 97 === The newspaper business of Taiwan started around sixty years ago (1949). The deregulation of the press business in1988 created a liberal room for newspaper companies’ development. The emergence of the cable TV and internet businesses around the mid 1990s, however,...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2008
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| Online Access: | http://ndltd.ncl.edu.tw/handle/13035305209618954362 |