The Moderating Effects of Customer Knowledge Management on Customer Relationship Management Performance by Dynamic Capability ─The Effect of Knowledge Strategy and Strategy Execution
碩士 === 南台科技大學 === 行銷與流通管理系 === 97 === This study want to explore how to develop customer knowledge management competence from dynamic capability’s process construct. That can make firm increasing their performance. Through testing every factor to find what factor is suitable. That can help firm unde...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2009
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Online Access: | http://ndltd.ncl.edu.tw/handle/66236806959361927846 |