The Exploratory Study on the Experiential Value Creativity Theoretical Construction take “Digital-Game“as an example
碩士 === 南台科技大學 === 企業管理系 === 97 === ABSTRACT Norris(1941) emphasizes that the value establishment of consumer is on the experience provided by merchandise. Also think that people's need to the merchandise is lying in a hope through to the owning of merchandise, reach the result of some desires,...
Main Authors: | , |
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Format: | Others |
Language: | zh-TW |
Published: |
2009
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Online Access: | http://ndltd.ncl.edu.tw/handle/56629335577924369652 |