The brand relationship model that take brand equity as foundation--take the East Taiwan area various automobile brands as the research subject
碩士 === 南台科技大學 === 應用日語系 === 97 === The ultimate target to build a brand cannot do the exaggeration for all enterprises. It might be especially competitive and be important to make up the brand image very efficiently in modern days. This research’s goal is that want to clarify the role in the brand e...
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| Format: | Others |
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2008
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| Online Access: | http://ndltd.ncl.edu.tw/handle/82952290402947142804 |