The Customer Value for The Customer Relationship and The Impact of Loyalty of Online Shopping

碩士 === 樹德科技大學 === 資訊管理研究所 === 97 === The relationship between businesses and consumers in e-commerce on the Internet is indispensable. Whether the value created by virtual online e-stores is different from the traditional sales channels, whether satisfies the basic needs of customers and supplies pr...

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Bibliographic Details
Main Authors: Hsiang-Wen Liu, 劉享汶
Other Authors: Gow-Ming Dong
Format: Others
Language:zh-TW
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/52730649455196664838