A Study on Consumers Attitude Toward Commercial SMS
碩士 === 世新大學 === 廣播電視電影學研究所(含碩專班) === 97 === With the rapid development of science and technology operations, mobile is more than a communication tool, which has become a non-replaced medium. Because of the convenience, the industry takes advertising as one of the tools of marketing strategy. However...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2009
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Online Access: | http://ndltd.ncl.edu.tw/handle/53365320632265303103 |