The Integrated Marketing Communication Research of Fashion Design Industry: A Case Study of SHIATZY CHEN
碩士 === 世新大學 === 企業管理研究所(含碩專班) === 97 === Shiatzy Chen is the first fashion design company which successfully set its store in Europe. There are few academic researches, and fashion design industry is one of the important item of culture creative industry in Taiwan. This thesis take Shiatzy Chen...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2009
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| Online Access: | http://ndltd.ncl.edu.tw/handle/61064205290254820810 |