The Analysis Location Selection and Customers Acceptance to the Self-Service Gas Station - a Case Study of Taichung Marketing Department of Chinese Petroleum Corporation

碩士 === 靜宜大學 === 管理碩士在職專班 === 97 === Abstract The self-service refuels is one kind of innovation service for the Taiwan’s gas station market. The purpose of this research is to find out how customers cognize self-service refuels of innovation and their acceptance for using it and how to determine the...

Full description

Bibliographic Details
Main Authors: Li-Heng Ke, 柯立恆
Other Authors: S-Chuna ,Shih
Format: Others
Language:zh-TW
Published: 2008
Online Access:http://ndltd.ncl.edu.tw/handle/xbqnk8