A Study on Emotion Dimensions and Event-Related Potential Evoked by Functional Visual Designs in Multi-Packs

碩士 === 國立臺灣科技大學 === 設計研究所 === 97 === In this study, we are discussing the subject of “functional visual designs in multi-packs”, and exploring the relations among “emotion dimension”, “buying desire”, and “event-related potentials”. The purposes of the study are (1) to find out the design trend on “...

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Bibliographic Details
Main Authors: Pei-Hwa Chiu, 邱珮華
Other Authors: Regina W.Y Wang
Format: Others
Language:zh-TW
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/06693462533880155515