An Examination of Repurchase Intention in Healthy Foods: Relating Decision Conflict, Enterprise Image, and Brand Loyalty
碩士 === 國立臺灣科技大學 === 企業管理系 === 97 === The modern people’s dietary concepts had changed in recent years, promote food companies invested more effort in product development and innovation to satisfy the modern people’s dietary concepts, including emphasize health, hygiene and keeping fit. Previous rese...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2009
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/17785347187454700518 |