Promise and Issues for Location-based Services and Advertising via GPS-enabled smart phones

碩士 === 國立臺灣大學 === 資訊管理學研究所 === 97 === This thesis aims to form a preliminary understanding of the implications of location-based services (LBS) and advertising as they pertain to GPS-enabled mobile phones. Ubiquitous, omnipresent GPS-enabled mobile phones allow location-specific context-aware advert...

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Bibliographic Details
Main Authors: Allen Federman, 方羽倫
Other Authors: 游張松
Format: Others
Language:en_US
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/10800126785477890708