The Co-opetition Relationship between Physical and Virtual Channel in Taiwan Sports Lottery

碩士 === 國立臺北大學 === 企業管理學系碩士在職專班 === 97 === The purpose of this research is to examine the sales channels of Taiwan Sports Lottery issued on May 2nd 2008. Virtual sales channels were introduced six months later than physical ones for preventing possible competition that is concerned by most owners of...

Full description

Bibliographic Details
Main Authors: CHEN, KUEN-TAY, 陳坤泰
Other Authors: 黃營杉
Format: Others
Language:zh-TW
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/62229450685710240178