The Key Success Factors of the Cross-industrial Strategic Alliance between Communication Industry and Tourism Industry - A Case Study of Pingtung County

碩士 === 國立中山大學 === 國際經營管理碩士班 === 97 === Tourism is thought to be a prominent industry in the twenty-first century. Domestic tourism strives to break through the restriction of shallow-plate market by expanding channels and clients. With the aid of Kanting and the rise of Blue Fin Tuna Cultural Festi...

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Bibliographic Details
Main Authors: Hsin-ling Lee, 李幸玲
Other Authors: Lee, Chin-Tarn
Format: Others
Language:zh-TW
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/5d6jy2