To Investigate the Consumers' Group Buying Behavior based on Turst

碩士 === 國立屏東科技大學 === 資訊管理系所 === 97 === With the rapid development of internet and electronic commerce, online shopping has been an important part in people’s life. More and more new innovative online business models have been proposed, and internet group buying, one of the most interesting model, has...

Full description

Bibliographic Details
Main Authors: Yi-Shan Yang, 楊怡珊
Other Authors: Deng-Neng Chen
Format: Others
Language:zh-TW
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/13832234251404040547