The Research of Brand Extension Strategy Based on the Model of Basu–Examples from Taiwanese Food Industry
碩士 === 國立屏東科技大學 === 企業管理系所 === 97
Main Authors: | LEE,YU-CHEN, 李郁臻 |
---|---|
Other Authors: | TSAI,CHAN-WEI |
Language: | zh-TW |
Published: |
2009
|
Online Access: | http://ndltd.ncl.edu.tw/handle/67371227602943265737 |
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