Explore the influencing factors of Green Purchase Attitude and their effects on Green Purchase intention
碩士 === 國立屏東科技大學 === 企業管理系所 === 97 === This study investigates the influence of various cultural, consumer’s characteristics and psychographic factors on the green purchase intention of Taiwan consumers. Therefore, this study integrated these factors including environmental concern, consumers’ enviro...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Online Access: | http://ndltd.ncl.edu.tw/handle/88085990433429112547 |