Experiential Marketing Strategy on Recreational Fishery From the Resource-Based Perspective
碩士 === 國立澎湖科技大學 === 海洋創意產業研究所 === 97 === Tourism Leisure Industry is the “Non-Chimney”, or in other words, the “Clean and Green” industry that attracts focus in countries worldwide. Due to the trend in blending leisure life style into travelling plans as well as the need in transforming traditional...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2009
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| Online Access: | http://ndltd.ncl.edu.tw/handle/41078602654851729632 |