The Study on Relationship Benefits of Platinum Tier Customer in a Shopping Mall

碩士 === 國立高雄第一科技大學 === 行銷與流通管理所 === 97 === Nowadays, the whole world faces the financial Tsunami and the economical declining. It makes consumers behave conservatively and causes the fiercer competitions on retails market. Department stores had important positions on retailing market in Taiwan. Howev...

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Bibliographic Details
Main Authors: Ya-Wen Yang, 楊雅雯
Other Authors: Tsuen-Ho Hsu
Format: Others
Language:zh-TW
Online Access:http://ndltd.ncl.edu.tw/handle/50452378280572552689