The relationship between service quality, relationship quality and customer loyalty - the case of internet banking

碩士 === 國立高雄第一科技大學 === 行銷與流通管理所 === 97 === As the commercial utilization of the Internet is being developed, online banking provides another model and a potential market for the banking industry. This research seeks to explore the interactions among the service quality of Internet banking, the relati...

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Bibliographic Details
Main Authors: Hsueh-chin chuang, 莊雪琴
Other Authors: Yen-Ting Chiu
Format: Others
Language:zh-TW
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/52556791141263805569