Research on Business-to-Customer Websites and Associated Customer Stickiness Intention

碩士 === 國立高雄第一科技大學 === 資訊管理所 === 97 === Nowadays e-Commerce is exuberant and becoming mature than ever. Products and service are available on the Internet, and thus, the competition of supplying goods and service becomes more and more fierce. Customers have variety of choices, and are very likely swi...

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Bibliographic Details
Main Authors: Hsin-Chia Chiu, 邱信嘉
Other Authors: Ching-Wen Chen
Format: Others
Language:zh-TW
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/12399421394169270430