THE RELATIONSHIP BETWEEN OPERATING MODELS AND PERFORMANCE IN TAIWAN'S BOOK DISTRIBUTOR INDUSTRY

碩士 === 南華大學 === 出版與文化事業管理研究所 === 97 ===   In recent years, Taiwan’s publishing industry has conducted a major structural sales channels adjustment. Other than self-established website or the Internet Bookstore, the publishers might distribute their products to the end bookstores directly. As the b...

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Bibliographic Details
Main Authors: Chun-jen Chung, 鍾郡仁
Other Authors: Ching-jun Hsu
Format: Others
Language:zh-TW
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/42386781652525361065