THE EFFECTS OF EMVIRONMENT MANAGEMENT, PRODUCT QUALITY, AND BRAND ATTITUDE ON CUSTOMER LOYALTY- AN EMPIRICAL STUDY OF GAS STATIONS

碩士 === 南華大學 === 企業管理系管理科學碩博士班 === 97 ===   Confronting the pressure of energy-saving and carbon reduction, modern entrepreneurs must accommodate themselves to the trend of environmental protection, make the pollution reduce to the minimum, and eliminate the problem of environmental protection.“Safe...

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Bibliographic Details
Main Authors: Ying-chun Cheng, 鄭英俊
Other Authors: Wei-hsiang Fan
Format: Others
Language:zh-TW
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/00314576805147607489