Religious Market and Religious Marketing--A Comparative Study on "Buddha Compassion TV Station" and "Live TV"
碩士 === 南華大學 === 宗教學研究所 === 97 === Unlimited development of religions leads religions in Taiwan going forward to be market-oriented, which means that the activities hold by the religion groups are planned for those believers. In order to meet the religious needs and the expectations of society, the...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2009
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| Online Access: | http://ndltd.ncl.edu.tw/handle/u55sju |