A Study of Up-Selling Operational Model :Case of Chunghwa Telecom Co., Ltd
碩士 === 國立東華大學 === 國際企業學系 === 97 === In a competitive market environment, it’s important to seize selling opportunities effectively in order to increase business. This essay tries to propose an effective marketing model called "up-selling" for the competitive domestic telecommunication mark...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2008
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| Online Access: | http://ndltd.ncl.edu.tw/handle/88997607684999381715 |