The Relationships between Promotion Scenarios and Impulsive Purchase on Tourism Products through TV shopping channels.
碩士 === 國立嘉義大學 === 休閒事業管理研究所 === 97 ===
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2009
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| Online Access: | http://ndltd.ncl.edu.tw/handle/93788875147906537836 |