Discussion of Kindergarten Marketing Strategies and School Selection Factors Considered by Parents – Using Changhua Area as an Example
碩士 === 國立嘉義大學 === 幼兒教育學系研究所 === 97 === Abstract This study aimed to probe into the measure adopted by kindergarten and nursery managers to develop marketing strategy, and discuss the related factors on the strategy. Secondly, it explored the parents’ current selection of kindergartens and nurse...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2009
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| Online Access: | http://ndltd.ncl.edu.tw/handle/50925845459827865839 |