Research of enhancing OEM customer partnership via Customer Relationship Management - A Case of DRAM Manufacturer

碩士 === 國立交通大學 === 管理學院碩士在職專班管理科學組 === 97 === DRAM is important in Semiconductor industry of Taiwan. It is standard in the world and higher homogeneity, so each of the manufactories cannot control the prices and market competition through product differentiation. The volume from Taiwan is approximate...

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Bibliographic Details
Main Authors: Hsu, Wei-Jung, 許瑋容
Other Authors: Yang, Chyan
Format: Others
Language:zh-TW
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/89735844567579062118