Pricing Strategies and Behaviors between Sellers and Buyers on Online Transactions

碩士 === 國立交通大學 === 交通運輸研究所 === 97 === According to the characteristics of Price Discrimination and Name-Your-Own-Price (NYOP) in online transaction models, this thesis formulates these two online transaction models as two-player games and employs the concept of non-cooperative game to analyze the pri...

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Bibliographic Details
Main Authors: Lin, Meng-Ta, 林孟達
Other Authors: Chen, Mu-Chen
Format: Others
Language:zh-TW
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/14452691980962180061