The Relationships among Customer Relationship, Web Service Quality, Trust, Customer Satisfaction and Customer Loyalty – An Example of Taiwan Non-Life Insurance Industry
碩士 === 國立成功大學 === 高階管理碩士在職專班 === 97 === The purpose of this research was to explore the relationships among customer relationship, web service quality, trust, customer satisfaction and customer loyalty, and take the Taiwan Non-life insurance industry for example. Questionnaire survey was used as a m...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2009
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| Online Access: | http://ndltd.ncl.edu.tw/handle/82372247839211022851 |