How Convenience, Compatibility, and Media Richness Affect Users’Intention to Use E-book

碩士 === 國立中興大學 === 電子商務研究所 === 97 === Due to rapid innovation and development in information technology, people are no longer satisfied by traditional means of learning and obtaining knowledge. Instead, vivid images, moving music, personalization, and a dynamic way of accessing texts and images are n...

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Bibliographic Details
Main Authors: Chih-Yen Chang, 張智彥
Other Authors: 賴榮裕
Format: Others
Language:en_US
Online Access:http://ndltd.ncl.edu.tw/handle/01810641706725164429