以4C架構研究泰國康民醫院發展觀光醫療的成功因素來看台灣的機會

碩士 === 國立政治大學 === 經營管理碩士學程(EMBA) === 97 === Medical tourism, a niche market of tourism, is a concept that is getting more attention nowadays. Actually, medical tourism in Asia is brought on in the aftermath of the Asian Financial Crisis, that lets first private hospitals in some Asian countries to s...

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Bibliographic Details
Main Author: 藍黛梅
Other Authors: 邱志聖
Format: Others
Language:zh-TW
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/96408470254014269677