Construction and Application of Destination Image Position Model
博士 === 銘傳大學 === 管理研究所 === 97 === This study integrate’s destination image evaluation theory as external factors and Tuan’s (2007) view of place transformed as formation factors to construct a destination image position model (DIPM) for evaluating the image of tourist destination. This study used sec...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2009
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Online Access: | http://ndltd.ncl.edu.tw/handle/7k987m |