Web Persuasion Effect Factor and Influence Effect Discuses
碩士 === 銘傳大學 === 資訊管理學系碩士班 === 97 === In the past decades, applications of the Internet, especially blogs, have become more and more popular to everyone who use the Internet. This research is based on the Elaboration Likelihood Model (ELM) to investigate how people deal with product information. The...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2009
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| Online Access: | http://ndltd.ncl.edu.tw/handle/9yw2kv |