A study on the communication marketing strategies and communication effects of Taipei Fine Arts Museum
碩士 === 銘傳大學 === 傳播管理研究所碩士在職專班 === 97 === Taiwan has in total 244 public museums. In addition to government funding, public support in the form of human resources, financial, and material contribution plays a vital role in these museums'' sustainability. Therefore, it is of crucial importa...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2009
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Online Access: | http://ndltd.ncl.edu.tw/handle/xwsu6e |