The investigation on the uses and gratifications of “COMMERCIAL TIMES” by stock market investors

碩士 === 銘傳大學 === 傳播管理研究所碩士班 === 97 === This research mainly comprises an investigation on the uses and gratifications of “COMMERCIAL TIMES” by stock market investors; the scope of research is to understand what the characteristics of the readers of “COMMERCIAL TIMES” are; what the reading motives of...

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Bibliographic Details
Main Authors: Chia-Chung Pu, 卜家忠
Other Authors: 作者未提供
Format: Others
Language:zh-TW
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/589am4