Bancassurance: A Study on The Channel Strategy of The Life Insurance Company
碩士 === 銘傳大學 === 國際企業學系碩士在職專班 === 97 === Bancassurance channel has become one of the key multiple sales channel for life insurance company. The continue cooperation intention of this research is to discuss the strategy of operating a domestic bancassurace channel from the life insurance company persp...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2009
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| Online Access: | http://ndltd.ncl.edu.tw/handle/zug657 |