Analysis of the Hi-Tech Product Styling Strategy and Customer Perception

碩士 === 立德大學 === 科技管理研究所 === 97 === Tech-product style has put the first position in consumers’ mind, even though the product qualities has upgraded constantly and price has been lowed. It is that consumers’ favorite is contingent on various factors which affect consumers’consumptive option, high qua...

Full description

Bibliographic Details
Main Authors: Cheng-Ju Chou, 周政儒
Other Authors: Yu-Lung Cheng
Format: Others
Language:zh-TW
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/48126898233436493457